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Where to Buy Formal Dresses Online

8 min read
Where to Buy Formal Dresses Online

Bit Scared About Buying a Formal Dress Online?

Don’t be! We have done all the research for you and found the most reputable sites to buy formal dresses online – worldwide!  Sites that we have purchased from personally – and that get great reviews online!

No cheap horrible knock-offs either… just the real thing!

Table of Contents:

1. The Advantages of Buying a Formal Dress Online
2. Can’t Afford It? Hire It Instead!
3. United States Formal Dresses Online
4. Australian Formal Dresses Online
5. Fantasy Gowns for a Limitless Budget
Hiring a Ball Gown for Formals | Stay at Home Mum

1. Advantages of buying a formal dress online:

Unique! You certainly won’t turn up to your school formal with someone else in the same dress.  In fact, because of the fantastic names we have included in this list, most of them ensure that they don’t sell a dress the same to another person going to the same event – smart huh!

Plus when you buy online – you can shop around for the best deal on the same dress.

2. Can’t Afford a Formal Gown or Ball Gown it? Hire It!

If you want to go couture on a cola budget – there are ways around that.  There are companies now that will enable you to hire designer dresses for formals and school proms – for a fraction of the cost of purchasing.

Here is where to hire a ball gown or formal gown:

GlamCorner

I used the services of GlamCorner myself when I had to MC the Gympie Chamber of Commerce Awards night and I wore an exquisite Rebecca Vallance gown that I couldn’t afford to buy if I saved for a year! 

GlamCorner stocks designers such as Alex Perry, Alice McCall, Fame & Partners, Thurley and Rebecca Vallance
Check out their range of formal dresses here >
Jadore - Elsa Gown - Gold Black - FrontRent a Dress Australia
Rent a Dress Australia is based in Melbourne and has been around since 2014  You don’t rent the item directly from Rent a Dress, but through the owner, and the website puts the two and two together. Rent a Dress Australia have over 3,000 garments available for hire on their website.

Rentals start from $20
Specialises in Club-wear and racewear.
Designers include: Mossman, Zimmermann, Dion Lee, Thurley, Bec and Bridge, Camilla and Marc
Ae'lkemi - Art Deco Sequin Gown - Gold - FrontDress Hire AU
There isn’t a whole lot of information on the Dresshireau.com website about who they are and their story, but they have some beautiful gowns and outfits – and they even hire accessories!  They do have a warehouse at Eltham where you can try on dresses if you organise a time first.
Niche: Party-wear
Designers: Alex Perry, For Love & Lemons, Louis Vuitton, Scanlan Theodore, Sir the Label, Zimmermann
Jadore - Elsa Gown - Gold Black - FrontStyle Theory
Style Theory offer designer outfits either online or from their Melbourne store which is open six days per week. They strive for customer service and making their customers feel as good as they look!
Designers: Alex Perry, Dion Lee, Jonathan Simkhai, Rachel Gilbert, Scanlan Theodore, Thurley, Yeojin GBae, Zimmerman, Grace & Heart, Misha Collection, Rebecca Vallance, By Johnny, Christie Nicolaides

More Reading: Where to Rent a Ball Gown or Designer Outfit in Australia

3. United States Formal Dresses

When it comes to formal dresses, the United States has all the latest and greatest styles.  Most do make their dresses to order so you need to take this into account if you are looking for a dress in a hurry!  Here are the best stockists in The United States:

chi chi london sequin mini dress gold | Stay at Home Mum.com.auCoEdition

CoEdition is a US Website that has plus-size formal gowns (and fashion in general) – but they have some of the most well-known amazing formal dress brands around! 

Brands that they stock include:
Mac Duggal
Adrianna Papell
See their range of formal gowns here >
Formal Dress from Cocomelody | Stay at Home MumCocomelody

If you are wanting the latest styles of formal dresses including loads of two-piece options, lots of bling and high skirt slits, then Cocomelody could have the formal gown for you.  Cocomelody has only just started releasing their formal dresses, in the past, they were known as wedding dress designers – and they still do this – but their range of gowns are very glamorous!

Remember their gowns are made to order – so if you decide on one of their dresses – you will need to allow time for production.

Check out their range of formal dresses here >
Dauntless and Daring Velvet Maxi Dress from Little Mistress Modcloth | Stay at Home MumModcloth

If you are into quirky, alternative nerdy or retro type formal dresses – Modcloth is the place to go!  All their dresses are so adorable and really they are timeless.  Now they don’t have a massive range – but it is worth checking out for something a bit different.

Check out their range here >
Vintage Prom Dresses – Unique VintageUnique Vintageod

Another fantastic retro and vintage styled dress shop that I have bought from on multiple occasions.  Perfect for Rockabilly, Punk or Alternative Fashion.  They have plenty of dresses that are perfect for a school formal!
Check out their range here >

4. Australian Stockists for Fantastic Formal Dresses Online

Bariano Red Bandeau High Low Organza Formal Dress | Stay at Home MumBariano

Bariano is one of the leading names when it comes to beautiful ball gowns and formal dresses – and luckily here in Australia, there are loads of stockists of this amazing brand.

Find the cheapest Bariano stockists here >
Tadashi Gown | Stay at Home MumCatch

Okay, this one is TOTALLY OUT OF THE BOX, but you will thank me I promise.  Catch has last seasons ball gowns and formal dresses – and you get the real thing – real cheap!  And no they aren’t shit brands – they are the fancy ones. 

Check out the brands (and what they have).
There are only limited sizes – but it could be a place to score a bargain!
Aria Gown in Dusty Pink by Jadore | Stay at Home MumDanielas


Danielas is based in Melbourne and stocks the largest online range of ball gowns and formal dresses in Australia (big call!).  Designers stocked at Danielas include Jadore, Nookie, Elle Zeitoune, Samantha Rose, Jesse Harper and Les Demoiselle.

They also have beautiful plus size gowns available.

Check out their range of formal dresses here >
Vivid Dresses: Official Website - Formal, Evening & Bridesmaid DressesVivid Gowns

Vivid Gowns stock glamorous gowns that are slinky and sexy!  They cling to all the right places and make ‘The Girls’ look great!  They stock sizes from 4 through to 24 and have an impressive range of colours of styles. 

Designers they stock include Jadore, Elle Zeitoune, Nookie, Maddie & Belle.
See their range here >
1) Astrid – Duchess BoutiqueDuchess Boutique

Love the dresses the ladies wear on The Bachelor?  Well if you want a truly swanky dress (and don’t mind shelling out for it) – Duchess Boutique has the most glamorous dresses available. 

Some of the designers they stock include Andrea, Chic Couture, Embellished Masks, Mac Duggal, Prima Couture, Tania Olsen and Terani Couture.
See their range here >
Tania Olsen Designs - Rosa Formal DressThe Iconic

The Iconic has a HUGE range of beautiful formal dresses – with just about every designer you can think of.

Some of the best worldwide designers include
Carl Kapp
Bariano
Montique
Rebecca Vallance
Tania Olsen Designs
The Doll House XOXOThe Dollhouse XOXO

If you are looking for a designer show-stopping ball gown – then this is the place you want to go.  All glamour, feathers and body.  Make sure you have loads of cash though!

Stocking over the top designers like Mac Duggal, Jovani, Portia & Scarlett, Terani Couture and La Femme.

Check out their range here >
White Runway New Wedding Dress - StillwhiteWhite Runway

White Runway has more ‘affordable’ formal dresses (that is up to $500) and they often have really great sales (there was a fantastic dress reduced to only $150). 
Designers they stock include Jadore, Bariano, Romance the Label, Samantha Rose, Talulah and Zhivago.

Check out their range of formal dresses here >
Gossip Gowns


Gossip Gowns is one of the stockists of THE BEST formal dress brand anywhere in the world – Sherri Hill.  Yeah – super dooper expensive, but the dresses are so beautiful! 

Other fancy brands they stock include Tina Holly, TPC and Jovani.

Sentani


With prices from $60 through to $1000 – Sentani have a huge range of ball gowns and formal dresses in the most popular styles and colours.
Designers include Portia & Scarlett, Ashley Lauren and Tilly.  Many of their dresses come in sizes from 4 all the way through to size 30.

Best of all they have loads of two-piece dresses which are huge in 2022.
Luxe Tie Front Cocktail Dress | Mocha | Dresses | Shona Joy – Shona Joy  InternationalShona Joy


If you are looking for a chic yet simple designer gown, Shona Joy has some absolutely gorgeous sheath style dresses perfect for a school formal. 

Think deluxe material, skinny straps and pure class!

Check out their range here >
Camilia Petal Gown in Pink | Stay at Home MumMiss Runway Boutique

This online store is specifically for Year 12 Formals – all the dresses and gowns are age-appropriate for the younger set.

They carry designers such as Jadore, MRB The Label, Two Sisters the Label, Dream Dresses and Billini

Check out their range here >

Got Limitless Funds to Spend on a Dress?

Okay, saddle up because we have a few stockists of handmade couture gowns that are out of this world!

Check em out!

New Designer red bridal dress custom made bridal and image 1Arowanaa

Based in London (UK), Arowanaa make exquisite gowns and dresses that are out of this world, supremely unique and gorgeous!

See their range here ->
Phoenix Dramatic Fairytale Ball Gown Vampire Gothic Dress | Stay at Home MumAlice Corsets

I love this lady – she makes the most amazing Gothic gowns that are just so beautiful.  Check this one out:  It will set you back a cool $3,510.00!
Check out her other gowns here >

Remember to bookmark this article as we update it constantly.

If you want to be added as a stockist to the list, please contact us at [email protected]

Add a subheading | Stay at Home Mum.com.au

Jody Allen
About Author

Jody Allen

Jody Allen is the founder of Stay at Home Mum. Jody is a five-time published author with Penguin Random House and is the current Suzuki Queensland Amb...Read Moreassador. Read Less

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