15 Best Online Maternity Stores in Australia and Overseas

5 min read
15 Best Online Maternity Stores in Australia and Overseas

Our list of the 15 Best Online Maternity Stores both in Australia and Overseas

Just cause you are ‘Up the Duff’ doesn’t mean you can’t dress stylishly!  Even though maternity wear is only worn for a relatively short period of time, it is still good to have a few good quality and comfortable pieces that you can wear for any occasion that comes up. Here is our list of the best Australian online maternity stores.

Table of Contents:

1. List of Designer Maternity Stores
3. List of Affordable Maternity Stores

More Reading:

1. List of Designer and Premium Maternity Stores

Bae The Label
Bae makes clothing for ALL stages of motherhood. Feel-good maternity and nursing styles you will wear now and love-forever. 
With a collection of super-wearable maternity essentials : dresses, tops, jeans, activewear, sleepwear, swimwear and more! Bae is your one-stop mum-life shop.
Check out their range here >
This image has an empty alt attribute; its file name is overbelly_skinny_denim_pants_soon_maternity_jeans_blue_wash_1.jpgSoon Maternity

Soon Maternity is an online maternity store that sells premium designer branded maternity wear.  They have ranges covering workwear, eveningwear and nursing wear to take women through pregnancy and nursing and beyond.

See their range here ->
| Stay at Home

Mamaway is a premium maternity wear brand that assists Mothers in every step of their journey to parenthood.  They offer core-support corsets, baby carriers, maternity and nursing wear, all both pretty and practical.

Check out their range here >
This image has an empty alt attribute; its file name is http___static.theiconic.com_.au_p_ripe-maternity-3328-4558531-1.jpgRipe Maternity

Based in Melbourne, Ripe Maternity is a brand of maternity wear that has support undergarments, nursing tops, adorable overalls and maternity jeans.
We really love their Richie Nursing Tees.
Stockists of Ripe Maternity:
The Iconic
This image has an empty alt attribute; its file name is http___static.theiconic.com_.au_p_maive-bo-5320-2543421-2.jpgMaive & Bo

Maive & Bo make maternity wear for women interesting.  No more boring tent dresses, they are a fashion-forward brand and offer both maternity wear and nursing clothing in bright and bold colours. They also have a great range of maternity workwear.

We love love love the Luella Maternity & Nursing Dress (pictured). It’s both beautiful and practical.

See their range –>
15 Best Maternity StoresIsabella Oliver

Isabella Oliver Maternity is special because not only does it stock high-quality designer maternity wear that is ethically made, they also have a pre-loved section for Mum’s who value sustainable maternity wear for their pregnancy.

See their range ->
This image has an empty alt attribute; its file name is Lennan_Loc_01.jpgSeraphine Maternity
Seraphine Maternity is an online maternity store that has Designer Maternity wear for the fancy Mum-to-be.  Seraphine dresses celebrities including the Duchess of Cambridge with high-quality high-end maternity wear.

We love their ‘Bump Kit’ with four must-have maternity styles!
Best of all, they have an online outlet store worth checking out!

See their range –>
This image has an empty alt attribute; its file name is 178572_DarkOlive-683x1024.webpBamboo Body
If fabric quality and softness are important to you then you can’t go past bamboo.  It is soft, breathable and feels so soft against your skin – so it is perfect for when you are pregnant and every little thing bugs the hell out of you. 

We love the range of Bamboo Maternity Wear from Bamboo Body, they have basics, workwear and classic pieces that will last pregnancy after pregnancy.

See their range –>
Blanqi - Built-in Support Belly Band in BlackQueen Bee Maternity

Queen Bee Maternity is a leading pregnancy and motherhood online store that stocks over 60 local and international labels.

2. List of Affordable Maternity Wear

We also have an article on where to buy cheap maternity clothes in Australia – so don’t forget to check that one out.

Breastfeeding Sleeveless Zipper Nursing Party Dress - Pink Floral Print - Angel Maternity - Maternity clothes - shop onlineAngel Maternity

Angel Maternity have simple maternity basics.  Practical garments in soft material.  Perfect for the Mum-to-be that doesn’t have a bomb to spend on maternity wear.  Lots of neutral colours and zip-front dresses.

Check out their range here >
truffles lace brief brown | Stay at Home”>Cake Maternity

Cake Maternity stock maternity underwear – nursing bra’s, stretchy undies, soft-cupped moulded bra’s and loungewear.  All the comfy items you can live in at home when no visitors are around!
Check out their range here >
LOVE2WAIT - Sophia JeansLove2Wait

Love2Wait is a Dutch maternity brand for the Millenial Mum-to-be.  They believe just because you’re expecting a baby, it doesn’t mean that your sense of style has to suffer. Their maternity jeans look like low-slung jeans – they don’t scream ‘baggy’.

Check out their range here >
The Maternity Tank, ICED SKYCotton On Maternity

Maternity basics at a fantastic price.  Maternity t-shirts, plain dresses, oversized jumpers and singlets.

See their range here >
| Stay at Home in a Pod

Australian made maternity wear that blends pregnancy with everyday style.  Each piece is made with luxe fabrications using natural fibres such as cotton, linen and bamboo – all manufactured here in Australia.

See their range here >
Brava Lingerie

Has a range of maternity bra’s stocking the best brands for Mums-to-be including Anita, Bravado, Cake, Elomi, Freya, Goddess, Hotmilk and Panache.

Check out their range here >
24496954 1 pink?$n 480w$&wid=476&fit=constrain | Stay at Home Maternity

Asos isn’t just a great brand for women’s fashion, it has a terrific maternity wear section as well, and very reasonably priced.  Has a great range of maternity workwear and formal wear as well!

Check out their range here >
This image has an empty alt attribute; its file name is 350x350PatPat

PatPat is a daily deals sites for both Mum’s and Kids. Their pieces include loads of practical nursing shirts that are very inexpensive! They keep prices low as they are a direct link between you, the consumer, and the manufacturer – totally cutting out the middle man.
Check out their range here >
St Frock AU

We add to our list of Australian Online Maternity Stores all the time!

If you have a maternity brand to add to our list, please drop us a line at [email protected]

Jody Allen
About Author

Jody Allen

Jody Allen is the founder of Stay at Home Mum. Jody is a five-time published author with Penguin Random House and is the current Suzuki Queensland Amb...Read Moreassador. Read Less

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